Would you like more information?

REGISTRATION IS NOW OPEN FOR THE 2027/2028 ACADEMIC YEAR

Would you like more information?

Double Bachelor’s Degree

Degree type

5 years

Duration

On Campus Madrid

Teaching mode

Spanish

Language

September 2027

Start date

12.585€

First-year tuition

379.5 Credits

Credits

School of Communication Sciences

Faculty

Would you like to pursue a dual degree in Marketing and Advertising in Madrid? UFV is waiting for you.

Create ideas that make an impact. Design strategies that work.

In a world saturated with messages, you will learn to devise campaigns that truly connect and to think about marketing with a strategic vision. From the outset, you will work on sets, in radio studios, in the photography lab, and in the Business Simulation Center, combining creativity, data, and business.

You'll work on real-world projects, visit companies, participate in industry competitions (such as Eficacia or RUSH), and complete internships at leading agencies and companies.

Do you have questions about the Double Bachelor's Degree in Advertising, Brand Concept Development, and Communication + Marketing?

LolaSanchez_Promotora_FotoNueva Bachelor's Degree Advertising and Marketing - Degree Program in Madrid ▷ Double Bachelor's Degree : Marketing and Advertising Study at the Universidad Privada Madrid

Contact Lola Sánchez

lola.sanchez@ufv.es

+34 913 24 80 64 +34 682 35 15 05

Discover how your vocation is transformed into knowledge

We prioritize the centrality of the person, education oriented toward the search for truth, goodness, and beauty, as well as a commitment to serving the common good. A comprehensive perspective of personal and community support.

First Course

ADVERTISING, BRAND CONCEPT DEVELOPMENT, AND COMMUNICATION

COURSE	TYPOLOGY	COURSE	SEM	ECTS
Theory of Advertising Communication	FB	1º	SEM 1	6
Brand Marketing: The Brand as a Strategic Asset	FB	1º	SEM 1	6
Fundamentals of Functional Creativity	OB	1º	SEM 1	4
History of Advertising	FB	1º	SEM 1	6
Context I: Audience Research	OB	1º	SEM 1	4
Introduction to College Studies	FB	1º	ANNUAL	6
Leadership Skills and Competencies	FB	1º	ANNUAL	6
Corporate Identity Design	OB	1º	SEM 2	4
Communication Techniques and Soft Skills	FB	1º	SEM 2	6
History and Strategy of Iconic Brands	OB	1º	SEM 2	3
Consumer Behavior	FB	1º	SEM 2	6
Ecosystem I: Professional Profiles	OB	1º	SEM 2	3

MARKETING

Basic Computer Skills	FB	1º	SEM 1	6
Mathematics Applied to Marketing	FB	1º	SEM 1	6
Introduction to Statistics for Marketing Decision-Making	FB	1º	SEM 2	6

Second Course

ADVERTISING, BRAND CONCEPT DEVELOPMENT, AND COMMUNICATION

COURSE	TYPOLOGY	COURSE	SEM	ECTS
Creative Ideation I	FB	2º	SEM 1	6
Photography and Image Retouching	OB	2º	SEM 1	4
Building Corporate Narratives	FB	2º	SEM 1	6
Social Responsibility and Corporate Activism	OB	2º	SEM 1	4
Environment II: Competition, Partners, and Other Stakeholders	OB	2º	SEM 1	4
Anthropology	OB	2º	ANNUAL	6
Social Responsibility	OB	2º	ANNUAL	6
Audiovisual Editing: The Advertising Case Study	OB	2º	SEM 2	6
Online Advertising	OB	2º	SEM 2	4
Dissemination of Corporate Narratives	OB	2º	SEM 2	4
Gamification and Co-creation	OB	2º	SEM 2	4
Communications Department: Internal and External Brand Experience	FB	2º	SEM 2	6

MARKETING

Business Organization and Management	OB	1º	SEM 1	6
History of Western Thought	FB	1º	SEM 2	6
Economics for Entrepreneurs	FB	1º	SEM 2	6
Market Research and Demand Forecasting	OB	2º	SEM 1	6

Third Year

ADVERTISING, BRAND CONCEPT DEVELOPMENT, AND COMMUNICATION

COURSE	TYPOLOGY	COURSE	SEM	ECTS
Creative Ideation II	OB	3º	SEM 1	6
Retail & Trade Marketing	OB	3º	SEM 1	6
Strategic Planning	OB	3º	SEM 1	4
Ad Account Management	OB	3º	SEM 1	4
Introduction to Theology: Man and the Question of God	OB	3º	SEM 1	6
Art Direction	OB	3º	SEM 2	6
Advertising Copy	OB	3º	SEM 2	6
Campaign Implementation	OB	3º	SEM 2	4
Media Planning	OB	3º	SEM 2	4
Responsible Production and Consumption	OP	3º	SEM 1	4
Elective II	OP	3º	SEM 2	4

MARKETING

Financial Accounting	OB	2º	SEM 1	4,5
Product and Brand Policy	OB	2º	SEM 1	6
Innovation and Digital Transformation	FB	2º	SEM 2	6
Cost Accounting	OB	2º	SEM 2	4,5

DIPLOMA IN DIGITAL ARTISTIC CREATION (Not available starting in the 2024–2025 academic year)

COURSE	TYPOLOGY	SEM.	CRD
3D Modeling I	TP	5 SEM	6
3D Modeling II	TP	6 SEM	6

DIPLOMA IN TECHNICAL ARTIST

COURSE	TYPOLOGY	SEM	ECTS
3D ANIMATION	TP	5 SEM	6
ADVANCED LIGHTING AND MATERIAL DESIGN TECHNIQUES (*)	TP	6 SEM	6

DIPLOMA IN FASHION DESIGN

COURSE	TYPOLOGY	SEM	ECTS
GARMENT CONSTRUCTION(*)	TP	5 SEM	6
STYLING AND ART DIRECTION	TP	6 SEM	3
ACCESSORY DESIGN	TP	6 SEM	3

DIPLOMA IN MULTIMEDIA AND INTERACTIVE GRAPHIC DESIGN

COURSE	TYPOLOGY	SEM	ECTS
INTERACTION DESIGN II	TP	5 SEM	6
INTERACTION DESIGN III	TP	6 SEM	6

DIPLOMA IN FILM AND FICTION CREATION AND PRODUCTION

COURSE	TYPOLOGY	SEM	ECTS
SOUND SYSTEM	TP	5 SEM	3
ASSEMBLY	TP	5 SEM	3
CAMERA II	TP	6 SEM	3
DIRECTOR OF PHOTOGRAPHY	TP	6 SEM	3

DIPLOMA IN FILM AND FICTION CREATION AND PRODUCTION

COURSE	TYPOLOGY	SEM	ECTS
SOUND SYSTEM	TP	5 SEM	3
ASSEMBLY	TP	5 SEM	3
CAMERA II	TP	6 SEM	3
DIRECTOR OF PHOTOGRAPHY	TP	6 SEM	3

DIPLOMA IN CREATIVITY AND CONTENT PRODUCTION

COURSE	TYPOLOGY	SEM	ECTS
PACKAGING	TP	5 SEM	6
ADVERTISING IN VIDEO GAMES	TP	6 SEM	6

DIPLOMA IN CONSUMER EXPERIENCE AND EVENT PLANNING

COURSE	TYPOLOGY	SEM	ECTS
NEUROBRANDING	TP	5 SEM	6
SOCIAL INFLUENCE AND RELATIONAL IMPACT	TP	6 SEM	6

DIPLOMA IN SOCIAL MEDIA MANAGEMENT

COURSE	TYPOLOGY	SEM	ECTS
INFLUENCER MARKETING	TP	5 SEM	6
ONLINE REPUTATION MANAGEMENT	TP	6 SEM	6

DIPLOMA IN PSYCHOLOGY FOR COMMUNICATION

COURSE	TYPOLOGY	SEM	ECTS
FEEDBACK WORKSHOP	TP	5 SEM	6
PSYCHOLOGICAL PORTRAITS OF GREAT AUTHORS	TP	6 SEM	6

DIPLOMA IN SPORTS JOURNALISM

COURSE	TYPOLOGY	SEM	ECTS
SPORTS PROGRAMS ON TELEVISION (PRODUCTION AND EDITING)	TP	5 SEM	3
E-SPORTS	TP	5 SEM	3
LIVE SPORTS COMMENTARY	TP	6 SEM	3
PRODUCTION OF SPORTS VIDEOS	TP	6 SEM	3

DIPLOMA IN ARTIFICIAL INTELLIGENCE APPLIED TO COMMUNICATION, CREATIVITY, AND THE HUMANITIES

COURSE	TYPOLOGY	SEM	ECTS
AI APPLIED TO COMMUNICATION AND CREATIVITY	TP	5 SEM	6
AI APPLIED TO HUMANISTIC SETTINGS	TP	6 SEM	6

DIPLOMA IN COMMUNICATION AND MEDIATION IN INTERNATIONAL CONFLICTS

COURSE	TYPOLOGY	SEM	ECTS
SOCIAL PSYCHOLOGY (PSYCHOSOCIAL FOUNDATIONS OF HUMAN BEHAVIOR)	TP	5 SEM	6
DELIBERATION, INFORMATION, AND KNOWLEDGE	TP	6 SEM	6

Fourth Course

ADVERTISING, BRAND CONCEPT DEVELOPMENT, AND COMMUNICATION

COURSE	TYPOLOGY	COURSE	SEM	ECTS
Creativity and Branding in Virtual Worlds	OB	4º	SEM 1	6
Audiovisual Campaign Production	OB	4º	SEM 1	6
Production of Print Campaigns	OB	4º	SEM 1	4
Brand Strategies in Crisis Situations	OB	4º	SEM 1	4
Ethics	OB	4º	ANNUAL	6
Final Project Bachelor's Degree	TFG	4º	ANNUAL	9
External Academic Internships	P. EXT.	4º	ANNUAL	9
Advertising Laws and Regulations	OB	4º	6SEM 2	6
Ecosystem II: Industry Benchmark	OB	4º	SEM 2	4
Complementary Training Activities I	OP	4º	SEM 1	3
Supplementary Training Activities II	OP	4º	SEM 2	3

MARKETING

Innovation Management in Marketing	OB	2º	SEM 1	6
Project Management	OB	2º	SEM 2	6
Introduction to Data Analysis	OB	2º	SEM 2	6

Fifth Grade

MARKETING

COURSE	COURSE	TYPOLOGY	SEM	ECTS
Relationship Marketing	3º	OB	SEM 1	6
Distribution and Pricing Strategies	3º	OB	SEM 1	6
Customer Experience	3º	OB	SEM 2	6
Comprehensive Communication Strategies II	3º	OB	SEM 2	6
E-commerce	3º	OB	SEM 2	6
Finance Department	3º	OB	SEM 2	6
Logistics and Distribution Networks	4º	OB	SEM 1	6
Entrepreneurship I	4º	OB	SEM 1	6
Entrepreneurship II	4º	OB	SEM 2	4,5
External Academic Internships	4º	P.EXT	SEM 2	6
Final Project Bachelor's Degree	4º	TFG	SEM 2	6

Why study at UFV?

Learning in real-world environments

From day one, you will create campaigns on the TV set, record radio spots, produce pieces in post-production, and work in the photography lab and the Business Simulation Center.

Internships at major brands

Gain access to leading agencies and companies (McCann, Leo Burnett, Ogilvy, Havas Media, L’Oréal, Disney, Google, Coca-Cola, Banco Santander, ThePowerMBA) offering excellent job placement.

Support and mentoring

We have a team of mentors who will help you discover your calling, develop your talents, and make the most of your college experience.

Practical and up-to-date methodology

Business simulators, real-world case studies, company visits, educational trips*, and lectures by practicing professionals. *These are not included in the tuition and may be modified, canceled, or subject to changes in destination and duration depending on the policies of each college.

Recognition in the sector

Participation in the Eficacia Awards (UFV students awarded in 2021) and in RUSH, an advertising competition with real brands that boosts your portfolio.

Training with a humanistic approach

Humanistic training subjects designed to develop critical thinking and purposeful communication, promoting messages that positively transform society.

University life that adds up

A lively campus with film shoots, theater, debates, clubs (e.g., Makers UFV, Nido Creativo, Emprende UFV), sports, and volunteer opportunities.

Employability

You'll be part of one of the private universities with the highest employment rate at Fine Arts (data from the Ministry of Education).

Inspiring Campus

You will be part of one of the best in Europe, with laboratories and creative spaces at your disposal.

Internships in national and international companies

Globally

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Admission and enrollment

Admission Requirements

You must pass the UFV admission exams, which consist of:

Personal interview
Competency test
Evaluation of academic record

(Testing fee: 80€)

Limited places

The number of places is limited due to the practical and personalized nature of the training. We recommend that you begin the admission process as soon as possible.

Apply for admission

Career opportunities

With this double degree, you will acquire solid creative thinking and strategic vision, two skills that are in high demand in all types of companies and essential for any agency manager. In addition, by obtaining a double degree, you will significantly expand your career opportunities. Notable career opportunities include:

Marketing Director
Account Manager
Brand and Corporate Image Strategist
Data analyst
Advertising Creative
Advertising Graphic Designer
Copywriter
Social Media Specialist
Market Researcher
Product/Brand Manager
Strategic Consultant
Controller / Cost Analyst
Entrepreneur

M21_Vertical_ContentText1_Publicidad y Marketing Bachelor's Degree Advertising and Marketing - Degree Program in Madrid ▷ Double Bachelor's Degree : Marketing and Advertising Study at the Universidad Privada Madrid

International Agreements

We have more than 200 exchange agreements in the Americas, Europe, and Asia.

On the UFV campus, you'll share the experience with students from all over the world.

Learn more

8.4/10

In our students' international experience.

Would you like to supplement your degree with business training that’s unique in Spain?

Discover our Minor in Business Management, a programme to give you a strategic perspective on the business world.

Minor in Business Administration and Management

Campus life

Sociedades de alumnos Bachelor's Degree Advertising and Marketing - Degree Program in Madrid ▷ Double Bachelor's Degree : Marketing and Advertising Study at the Universidad Privada Madrid

Student societies

We have more than 30 student societies that you can join.

Deportes Bachelor's Degree Advertising and Marketing - Degree Program in Madrid ▷ Double Bachelor's Degree : Marketing and Advertising Study at the Universidad Privada Madrid

Sports

He represents UFV and competes in the University Championships. UFV is the only university with a sports talent incubator.

Acción social Bachelor's Degree Advertising and Marketing - Degree Program in Madrid ▷ Double Bachelor's Degree : Marketing and Advertising Study at the Universidad Privada Madrid

Social Action

Be an agent of social change through our activities to transform society by creating experiences of encounter with others.

Pastoral

Boost your personal and spiritual development with activities, experiences, and training to learn more about who you are and how you are called to live in order to be happy.

Actividades culturales Bachelor's Degree Advertising and Marketing - Degree Program in Madrid ▷ Double Bachelor's Degree : Marketing and Advertising Study at the Universidad Privada Madrid

Cultural Activities

Workshops, art, and events to broaden your horizons and creativity.

“Going to your first job and realizing you're prepared is the true goal of this Bachelor's Degree. The combination of working professionals, partner brands, and academics is the key to its success.”

Charlie Lastra Puertas

UFV Professor · Creative Director at TBWA

“The Advertising faculty features a perfectly balanced mix of professors with a strong theoretical background and a large number of practicing professionals, which gives students a comprehensive view of the advertising ecosystem.”

José Agra

UFV Professor · Director of Business Development at WE ARE CP

“The UFV helped me understand that high standards and professional ambition can go hand in hand with a values-based education and a more comprehensive perspective on success. It helped me channel my curiosity toward a specific purpose, which proved essential for making certain decisions throughout my professional career.”

Álvaro de Vicente

UFV Professor · CEO of Agencia Tango

“I believe that UFV encourages its students to ask themselves the right questions as a fundamental basis for their education. This will turn them into professionals with a critical, personal, and always constructive outlook, which is essential for the creative minds of the future.”

Carolina Villar

UFV Professor · Founder of ÉPICA

“Today more than ever, cultivating a humanistic and reflective perspective is essential. I especially value the passion for tackling the challenges of today’s world by asking questions that challenge our reality.”

Víctor Pozuelo Salamanca

UFV Alumnus and Professor · UX Product Manager at Banco Santander

“UFV has not only provided me with an academic education, but has also played a key role in my personal development. During my years at the university, I have learned, grown, and shared unique moments…”

María de Martín

UFV Alumni · PR DCP at The Walt Disney Company

“Studying advertising at UFV was the best decision I ever made, given my passion for creativity… thanks to the fact that my professors were true professionals in the field.”

Eduardo Villanueva

UFV Alumnus · Senior Creative at Agencia Rodrigo

“Studying at UFV has opened many doors for me… I grew a lot there, both personally and professionally, and I made friends who I know will always be there for me. I cherish those memories and this experience deeply. It’s the place you know you can always return to.”

Alicia Caballero

UFV Alumni · Global Senior Account Executive, MRM

“My time at UFV was a turning point in my life… Thanks to everything I learned and experienced there—both inside and outside the classroom—I now have the opportunity to be part of an advertising agency like Manifiesto, where every day I put into practice the values, knowledge, and attitude I developed at UFV.”

Javier de Lara

UFV Alumni · Account Executive at Manifiesto

Recognition of excellence

Our awards reflect UFV's commitment to academic excellence, educational innovation, and comprehensive personal development.

100% employment rate for graduates of this degree program

Top 3 Spanish Universities in Teaching and Learning

Source: CYD Foundation, CYD 2026 Ranking

8.3/10 average rating of teachers by their students

Source: UFV Quality Department. February 2025

8.33/10 student recommendation rating

in Communication Studies

Among the top 3 universities in health and wellness

Source: Times Higher Education Impact Rankings

9.1/10 for the values promoted by UFV

Source: 2024 Report, undergraduate student experience

8.8/10 rating for the experience at our Campuses

Source: 2024 Report, undergraduate student experience

Price

Scholarships and Study Aid

At UFV, we believe in talent and in people. That’s why we’re one of the universities with the highest percentage of students receiving scholarships. Our Financial Aid Office offers you a wide programme range of scholarships and financial aid, taking into account your academic excellence, your talents, and your personal circumstances.

Learn more

Total Amount (26/27 Academic Year)

12.585€

Down payment: €2,000
Monthly payment: €1,059

The fees for the admissions process and the seat reservation are not included and must be paid separately.

We resolve any possible doubts

How much does the double degree in Advertising, Brand Ideation and Communication + Marketing cost at UFV?

Total tuition fee , the tuition for the first year of the dual bachelor's degree program in Advertising, Brand Concept Development, and Communication + Marketing at UFV, is €12,585. This amount is broken down into an initial payment of €2,000 and ten monthly installments of €1,059.

What does the admission process for the double degree in Advertising, Brand Ideation and Communication + Marketing consist of?

To become a student at UFV, you must pass our admission tests. The fee is €80, and the tests can be taken either online or in person. For more information about our admission process, click here.

How many years does the double degree in Advertising, Brand Ideation and Communication + Marketing last?

The double degree in Advertising, Brand Ideation and Communication + Marketing at UFV lasts five academic years.

What are the career opportunities for graduates of the double degree in Advertising, Brand Ideation and Communication + Marketing?

With this double degree, you will train in creative thinking and strategic vision, two areas in high demand in all companies and essential training for any agency manager. In addition, by pursuing a double degree, your job opportunities will multiply. Some of the career opportunities are:

Marketing Director
Account Director
Brand and Corporate Image Strategist
Data analyst
Advertising Creative
Advertising Graphic Designer
Copywriter
Social Media Specialist
Market Researcher
Product Manager or Brand Manager
Strategic Consultant
Controller
Cost Analyst
Entrepreneur

How much does a graduate in Advertising and Marketing earn in Spain?

According to market sources, graduates in Advertising and Marketing can expect an average salary of around €32,000 gross per year, with variations depending on experience and sector.

What is the difference between advertising and marketing?

Marketing studies the market, consumers, and strategies to help a company achieve its goals. Advertising focuses on creating ideas, messages, and campaigns to promote a brand. With our dual degree program, you’ll learn to combine the strategic vision of marketing with advertising creativity.

What are the benefits of studying Advertising and Marketing together?

Studying both disciplines will give you an understanding of the entire brand development process: from analyzing the market and consumers to defining a strategy and developing campaigns. In our dual degree program, you’ll receive a comprehensive education that covers both the business and creative aspects.

What courses are offered in the Advertising + Marketing program?

You will study Consumer Behavior, Market Research, Creativity, Strategic Planning, and Brand Communication. You will also learn about Art Direction, Advertising Copywriting, and Campaign Production.

What does "ideation" mean in advertising?

Ideation is the process of developing ideas that address a communication objective. In our dual degree program, you’ll learn how to move from a problem or need to a creative proposal, and you’ll apply this process in courses such as Creative Ideation.

What is branding, and how is it studied?

Branding is the work that goes into a brand: its identity, its values, and how it wants to be perceived. In our dual degree program, you’ll learn how to build brands and communicate what they stand for through courses such as Corporate Identity Design and Iconic Brand Strategy.

Are mathematics and statistics part of the Advertising and Marketing program?

Yes. You'll study mathematics and statistics as they apply to marketing. These subjects help you interpret market research, compare results, and support marketing decisions regarding consumers, products, or campaigns.

Can you learn digital advertising?

Yes. In our dual degree program, you’ll take courses such as Online Advertising. Today, understanding how digital channels work is essential for any brand. You’ll learn how to use them to communicate, connect with your audiences, and develop campaigns tailored to the digital environment.

What is the difference between Art Direction and Copywriting?

Art Direction focuses on the visual aspects of a campaign, while Advertising Copywriting focuses on the words and messages. In our dual degree program, you’ll learn to work in both areas to develop campaigns in which the idea, the text, and the image are interconnected.

How do you conduct consumer research before creating a campaign?

First, you need to understand the people you want to reach. In our dual-degree program, you’ll take courses such as Consumer Behavior and Market Research. You’ll learn how to understand your target audience and analyze the market to make informed decisions before developing a campaign.

Are there projects and campaigns during the dual-degree program?

Yes. Starting in your first year, you’ll work on hands-on projects and use facilities such as UFV’s TV sets and radio studios. In addition, you’ll have the opportunity to participate in initiatives like Rush or the Eficacia Awards. You’ll also work on real-world projects and complete internships at companies, allowing you to apply what you’ve learned in situations that closely resemble the professional world.

Useful links for this degree program

Download PDF brochure

Regulations

Quality

Related titles

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M11_Hero título_ADE y Marketing Bachelor's Degree Advertising and Marketing - Degree Program in Madrid ▷ Double Bachelor's Degree : Marketing and Advertising Study at the Universidad Privada Madrid

Double Major in Business Administration + Marketing ( Bachelor's Degree )

Start admission

Our specialized advisors will help you resolve any questions you may have.

Book a visit

Learn about our educational offerings and our campus.

Would you like more information?

Learning in real-world environments

From day one, you will create campaigns on the TV set, record radio spots, produce pieces in post-production, and work in the photography lab and the Business Simulation Center.

Internships at major brands

Gain access to leading agencies and companies (McCann, Leo Burnett, Ogilvy, Havas Media, L’Oréal, Disney, Google, Coca-Cola, Banco Santander, ThePowerMBA) offering excellent job placement.

Support and mentoring

We have a team of mentors who will help you discover your calling, develop your talents, and make the most of your college experience.

Practical and up-to-date methodology

Recognition in the sector

Participation in the Eficacia Awards (UFV students awarded in 2021) and in RUSH, an advertising competition with real brands that boosts your portfolio.

Training with a humanistic approach

Humanistic training subjects designed to develop critical thinking and purposeful communication, promoting messages that positively transform society.

University life that adds up

A lively campus with film shoots, theater, debates, clubs (e.g., Makers UFV, Nido Creativo, Emprende UFV), sports, and volunteer opportunities.

Employability

You'll be part of one of the private universities with the highest employment rate at Fine Arts (data from the Ministry of Education).

Inspiring Campus

You will be part of one of the best in Europe, with laboratories and creative spaces at your disposal.

Double Bachelor's Degree Advertising, Brand Concept Development, and Brand Communication + Marketing

Would you like more information?

REGISTRATION IS NOW OPEN FOR THE 2027/2028 ACADEMIC YEAR

Would you like more information?

Would you like to pursue a dual degree in Marketing and Advertising in Madrid? UFV is waiting for you.

Do you have questions about the Double Bachelor's Degree in Advertising, Brand Concept Development, and Communication + Marketing?

Contact Lola Sánchez

Discover how your vocation is transformed into knowledge

First Course

ADVERTISING, BRAND CONCEPT DEVELOPMENT, AND COMMUNICATION

MARKETING

Second Course

ADVERTISING, BRAND CONCEPT DEVELOPMENT, AND COMMUNICATION

MARKETING

Third Year

ADVERTISING, BRAND CONCEPT DEVELOPMENT, AND COMMUNICATION

MARKETING

DIPLOMA IN DIGITAL ARTISTIC CREATION (Not available starting in the 2024–2025 academic year)

DIPLOMA IN TECHNICAL ARTIST

DIPLOMA IN FASHION DESIGN

DIPLOMA IN MULTIMEDIA AND INTERACTIVE GRAPHIC DESIGN

DIPLOMA IN FILM AND FICTION CREATION AND PRODUCTION

DIPLOMA IN FILM AND FICTION CREATION AND PRODUCTION

DIPLOMA IN CREATIVITY AND CONTENT PRODUCTION

DIPLOMA IN CONSUMER EXPERIENCE AND EVENT PLANNING

DIPLOMA IN SOCIAL MEDIA MANAGEMENT

DIPLOMA IN PSYCHOLOGY FOR COMMUNICATION

DIPLOMA IN SPORTS JOURNALISM

DIPLOMA IN ARTIFICIAL INTELLIGENCE APPLIED TO COMMUNICATION, CREATIVITY, AND THE HUMANITIES

DIPLOMA IN COMMUNICATION AND MEDIATION IN INTERNATIONAL CONFLICTS

Fourth Course

ADVERTISING, BRAND CONCEPT DEVELOPMENT, AND COMMUNICATION

MARKETING

Fifth Grade

MARKETING

Why study at UFV?

Learning in real-world environments

Internships at major brands

Support and mentoring

Practical and up-to-date methodology

Recognition in the sector

Training with a humanistic approach

University life that adds up

Employability

Inspiring Campus

Internships in national and international companies

Admission and enrollment

Admission Requirements

Limited places

Career opportunities

International Agreements

We have more than 200 exchange agreements in the Americas, Europe, and Asia.

Would you like to supplement your degree with business training that’s unique in Spain?

Campus life

Student societies

Sports

Social Action

Pastoral

Cultural Activities

Recognition of excellence

100% employment rate for graduates of this degree program

Top 3 Spanish Universities in Teaching and Learning

8.3/10 average rating of teachers by their students

8.33/10 student recommendation rating

Among the top 3 universities in health and wellness

9.1/10 for the values promoted by UFV

8.8/10 rating for the experience at our Campuses

Price

Scholarships and Study Aid

Total Amount (26/27 Academic Year)

We resolve any possible doubts

How much does the double degree in Advertising, Brand Ideation and Communication + Marketing cost at UFV?

What does the admission process for the double degree in Advertising, Brand Ideation and Communication + Marketing consist of?

How many years does the double degree in Advertising, Brand Ideation and Communication + Marketing last?

What are the career opportunities for graduates of the double degree in Advertising, Brand Ideation and Communication + Marketing?

How much does a graduate in Advertising and Marketing earn in Spain?

What is the difference between advertising and marketing?

What are the benefits of studying Advertising and Marketing together?

What courses are offered in the Advertising + Marketing program?

What does "ideation" mean in advertising?